Using illustrations as a mode of education and spreading ideas and issues ranging from animal endangerment, body positivity, women’s rights, feminism and breaking the stereotypical bars of society’s perception of men and women, Anjali Mehta creates energetic, bright, bold with confident mark-making art while most of them celebrate modern femininity in a way that has captured the attention of many.

Now let’s hear, what she has to say about her journey as an illustrator.

Art can be perceived differently by different people. How do you perceive art?

 As a necessity to survive and a catalyst for change. 

Your Illustrations are so adorable, yet send a very strong message. What inspires you to do these?

Yes, I was doing my MA this year and I used to attend lectures by different artists every week, which inspired me to question my practice and think about – “what my art is doing?” and “what I want my art to do?”. Once I gave that thought I realized I just don’t want to make pretty things I want to add meaning to it, so it can help empower someone or spread a message. Since then, I’m working around that.

Can you run us through your thought process while brainstorming for artistic inspirations?

Its a very long process for me, but now its a part of life rather than a brainstorming session. I usually take mental images of my musings and things I’m reading, sometimes I take notes on my phone of things I like to draw on. Then mostly on my own, my brain comes up with images and compositions of what I can do with the images and inspirations I’ve observed to create something new. The ideas come to me at random times, so it’s important to keep taking notes whenever you can. 

As an artist, what is the most asked question to you?

The most common ones are ”what is your inspiration?” Or “what is your art about?”.

How have criticisms helped you shape your career?

They are a very important part of your artistic practice. If something doesn’t force you to change your existing comfortable methods and try something new,(which can be scary) your practice and talents cannot go forward.

Could you tell us about your experience of working with H&M?

Oh, it was a very small gig, The person who I was in touch with, Sidharth, was a very cooperative and creatively open client. I did those drawings and he liked my work, we did a few changes according to the brand guidelines and it was done. The whole event was cool to witness because seeing your art on the H&M logo and all the other communications in-store was a good feeling!

How differently has your perception changed as an illustrator?

My observation skills have changed completely, also the way I look at things will be very different from someone who isn’t an artist. Others might feel like that’s just a bird sitting on a pole, but for us, it could be beautiful composition if observed artistically. To be honest everything around you can be made into art you just need to see it.

If you were to learn an alternate art form which one would that be?

Probably, learn to play musical instruments, preferably a violin. 

Are you ever faced with a creative block? If yes, how do you get over it?

Yes, the only way I think for me is to keep creating, don’t stop, if its not the best work you are doing, it still is leading you to your best work.

If you could go back in the past and change a decision that you made, what would it be?

That’s difficult to answer, I don’t regret doing something so strongly. On a lighter note I would have bought a bigger Ipad, the one I have is good but I realized later that the bigger one would have been better for my artwork.

What advice would you give for the upcoming artists?

That’s tough, but I’ll just say believe in your art and keep making it. It will help you in many ways. Also, don’t run after being famous on social media, those things don’t matter. 

How important is traveling for an artist? Do you seek inspiration from every place you visit?

For me, that is the most essential. Travel can teach you things which no book can. And once you see the colors, flowers, paints from a different place and a different artist, it has the power to inspire you to create something beautiful like you haven’t done or seen before.

If you were to be a character of a TV show, which one and why would that be?

I relate to half of the characters I see on TV, it’s difficult to choose one. Maybe buttercup from Powerpuff girls, cause of her attitude towards things, it’s very me or Gina from Brooklyn Nine Nine, simply because I would love to be her, haha.